| I am one of those who are willing to pay a premium for a better-quality product and I believe so are most of my friends, well-educated and relatively high-income class. I don't think the problem of price-quality depends on the willingness, instead, it is much more a problem of disposable income and the portion of that consumption in your disposable income. And another issue is, what is the so called quality? Should the pychological satisfaction be part of the "Quality", probably we need to look at this problem from a whole new angle. Yet I do agree that Chinese consumers are far away from mature. |